CordeliaCordelia

Market research, run on the ground, anywhere in Nigeria

A field research company and a self-serve research tool in one — target the exact states and local government areas you need, and pay only for submissions that are approved.

Any StateTarget exactly where you need
KYC-VerifiedEvery agent identity-checked
36 + FCTStates covered
Field market research being collected across Nigeria on Cordelia
What you can run

Every research exercise Cordelia supports

Price checks

Track shelf and market prices for your products or your competitors', location by location.

Shelf audits

Confirm distribution, facing and planogram compliance at real retail outlets.

Mystery shopping

Independent, unbiased visits that score real service and buying experience.

Consumer interviews

Structured, on-the-ground interviews with real shoppers where they actually buy.

Competitor scans

See what competitors stock, price and promote, market by market.

Distribution checks

Verify your product is actually on the shelf where your distributor says it is.

Need just a price or a shelf, not a full study? Ask the Market sends an agent to check it. See also competitor price tracking and price monitoring.

Answers

Questions people ask

Is Cordelia a market research company or a tool I use myself?

Both. You can hand a brief to Cordelia's research team, or use the self-serve tool to build and launch your own research exercise, target specific states and local government areas, and review submissions as they arrive — the same verified field-agent network either way.

What can I research?

Price checks, shelf audits, mystery shopping, consumer interviews, competitor scans and distribution checks, built to run market by market across Nigeria.

Can I target specific states or cities?

Yes. Every research exercise can be limited to the exact states and local government areas you need covered, or opened nationwide.

How are submissions verified?

Every field agent completes identity (KYC) verification, and submissions resolve to a real address, with photo evidence and location requirements you can turn on per exercise — so results can be checked, not just trusted.

What does it cost?

You set a reward per approved submission and a total budget per exercise. There is no listing fee, and you only pay for submissions that are actually approved.

Does Cordelia analyse the data, or just collect it?

Both. As a market research analysis tool, submissions are broken down per question with charts as they arrive, so patterns are visible immediately — not something you export and build yourself afterward.

Get real data from anywhere in Nigeria

Free to start. You only pay for submissions that are actually approved.

Start a research exercise
Get started

More ways to use Cordelia

Pick what fits you. Each one takes a couple of minutes to start.

See what things really cost

Live shelf prices by state, LGA and area, with rises and falls by day. Combined and anonymous. Businesses and researchers can request reports.

Explore the Price Board

Hire verified field agents

Find agents by state, rating and past results, and brief them in minutes.

Hire field agents

Credit agents from your own site

Add one line of script to your website and Cordelia credits the agent whenever a visitor from their link signs up, orders, messages you on WhatsApp, sends a form or books. Works for any brand.

See the website tracker